YON-KA PARIS
ROLE
Content Designer
REPORTING TO
Brand Manager & Social Team
DURATION
2021
RESPONSIBILIES
Create Branded Content
Design Digital & Print Materials
Copywriting
Support Cross-Functional Teams
Blog Writing
Event Planning & Management
Key Contributions
OBJECTIVE
Manage and create assets that align with the brand's core values and resonate with niche audiences through digital channels.
APPROACH
Focused on clean cohesive branding throughout; storyboarding, photography, and content planning, ensuring alignment in messaging with the brand’s vision and audience.
IMPACT
Increased brand visibility measured through digital KPIs and built a strong story within the wellness community, shown through increased engagement on socials.
DEMONSTRATED SKILLS
Brand Management
Detail Oriented
Writing
Planning
Brand Messaging
Project Glimpses
TRADE SHOW ANIMATIONS
Conceptualize and execute visual displays for New York City flagship location.
GRAPIC DESIGN
Conceptualize and execute visual displays for New York City flagship location.
CREATIVE HIGHLIGHTS